This has got to be an April Fools prank
Macrumors.com has republished a letter indicating that Apple will be increasing prices within the next 24 hours for the following currencies citing unfavorable exchange rates.
South African Rand.
The email goes on to say that the New Zealand Dollar and Israeli New Shekel should see a decrease in pricing.
I can only assume that this will be worked out in the next couple of days and then we will know if this is a joke or not.